Transaction Summary

  • On 11th of December 2014, leading stock photography website Fotolia ( announced the 100% acquisition by Adobe Systems Inc. (NASDAQ:ADBE) for a cash consideration of $800 million
  • The transaction will enable Adobe to further integrate a key resource for users of its flagship ‘Creative Cloud’ subscription software for professionals which includes Photoshop, Illustrator, InDesign, Dreamweaver and much more

Overview of Fotolia

  • Launched in 2005, Fotolia is Europe’s leading stock photography website, providing its members with access to an ever-expanding library of creative content including images, vectors, illustrations and video clips
    • Fotolia has over 500,000 photographers contributing images to the platform and 7 million users with a truly global presence through availability in 15 different languages
    • Buyers can access a bank of over 34 million royalty-free files which can be used for any design project or document, without time limits
  • The company is run by a highly experienced management team led by its founding CEO Oleg Tscheltzoff

NOAH Advisors’ Role

  • NOAH Advisors acted as the exclusive financial advisor to Fotolia and its selling shareholders
  • Fotolia has been a close relationship of NOAH Advisors for over 5 years and has presented at the NOAH Conference since the first event in 2009 in London
  • Previously, NOAH Advisors acted as Fotolia’s exclusive financial advisor in the $300m growth capital deal with KKR in May 2012. The deal represented KKR’s first growth equity deal. KKR is investing from USD 30 million upwards to help entrepreneurs to scale their businesses globally
  • In April 2009, NOAH Advisors was the exclusive financial advisor to Fotolia in the sale of a majority stake to TA Associates. This was the first transaction of NOAH Advisors